Because We Care . . .
We want you to fully enjoy the beauty, durability, and the prestige of ownership of the fine western hat in which you have invested.

Your hat will continue to look great for years with the proper care right from the start. Without it, a little mishap or neglect can quickly ruin even the best hat.

Protect Your Investment
Follow these suggestions for proper protection, handling and storage.

Handling
When putting on or removing your hat, hold the brim, front and back, near the crown. Handle the crown as little as possible, and always with clean hand. Any handling which causes flexing or bending of the brim or crown will gradually weaken the body of your hat. The more severe the flex or bend, the sooner the hat will lose its natural ability to maintain its shape.

Storage
When storing your hat please remember the following rules:

• Don't put pressure on the crown or brim as this may eventually cause the hat to lose its shape. Instead, purchase a hat stand that supports the hat's crown and keeps the brim from pressing against any surface.
• Store hats in a cool, dry environment. Hats naturally react to heat and moisture, extended exposure can cause a hat to lose its shape. Excessive heat can dry out straw hat fibers, and cause permanent damage to both straw and felt. Moisture can cause loss of shape, and mold or rot. Even a hat left in a hot car is likely to suffer damage from heat and humidity.
• During long periods when your hat is not worn, we suggest you store your hat in a western hat box. Make sure the crown and brim are properly supported.

Protection
Handle your hat with clean hands and wipe perspiration off the sweatband on hot days. Brush your hat regularly with a brim brush to remove dust and loose dirt. Starting at the left side of the hat, brush counterclockwise around the hat, brushing the crown and brim the same way; On the underside of the brim, brush clockwise.

Wet Hats
If your felt hat gets wet or very sweaty, turn down the sweatband and stand the hat on a clean level surface, right side up on the sweatband. Let it dry naturally and slowly. Do not use heat to aid drying as it will shrink the leather sweatband. Make sure the brim does not rest on the surface. Pressure of any sort on a wet hat will leave its mark when the hat dries.

If a straw hat gets wet, first wipe off the surplus water with a clean-dry cloth, then turn the sweatband out, and place on a clean level, surface to dry. Turning out the sweatband after a perspiring day preserves the life of your hat. With the band turned out, perspiration and hair oil evaporate and dry out instead of being transferred to the hat. Any hat soaked by rain or otherwise, is likely to sustain water damage.

Cleaning
To clean a rain spotted hat, use a felt hat cleaning sponge. Use a different set of brushes for light and dark colored hats, otherwise there is a possibility of transferring color from the brush to the hat. For really heavy dirt and stains we suggest you bring your hat in for full service and cleaning. Straws can be kept clean and fresh looking much longer if they are brushed regularly with a brim brush or ordinary wisk broom. To clean, use a damp sponge with non-detergent soap and lukewarm water. Let dry naturally.

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